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The next Don C x Air Jordan 2 colorway has a release date that is scheduled to debut this January 2016 in a Beach, Metallic Gold and University Red color scheme. Advertisment Following their debut collaboration in 2015, Just Don and Jordan now present the new Air Jordan 2 by Don C. Complete with a matching Just Don x Jordan Cap in the pack, the Air Jordan 2 is draped in quilted leather for a luxurious take on the 1987 icon. This Don C release of the Air Jordan 2 maintains its premium quilted leather upper that also includes suede overlays. The shoe features a full Cream base with Metallic Gold and University Red hints. Don C Air Jordan 2 Beach Gold Release Date Check out the additional images below and look for the Don C x Air Jordan 2 ??Beach?? to release on January 30th, 2016 at select Jordan Brand retail stores. The retail price tag is set at $650 USD. They??ll also release separately in grade school sizing from 5Y-7Y for $350 USD. Don C x Air Jordan 2 Beach/Metallic Gold-University Red 834825-250 January 30, 2016 $650 RELATED: Air Jordan Release Dates UPDATE: Don C??s latest premium Air Jordan 2 is set to release tomorrow, January 30th at select Jordan Brand retailers like Oneness. Worth $650? Let us know if you??ll be trying to scoop these up in the comments section. UPDATE: One of the retailers that will be carrying the Don C x Air Jordan 2 ??Beach?? release is Wish, which they give us a detailed look at the highly demanded collaboration. UPDATE: Nike has released official images of the Don C x Air Jordan 2 ??Beach?? that will be debuting on Saturday, January 30th retailed for $650 USD. UPDATE: Check out the latest detailed images via Eyekon Photography & @perdiemco of the Don C x Air Jordan 2 ??Beach?? that will become available on January 30th ?C full packaged. UPDATE: The Don C x Air Jordan 2 ??Beach?? finally has an official price tag that will retail for $650 USD. According to @J23app, the shoes will also release separately in grade school sizing from 5Y-7Y for $350 USD. UPDATE: Jordan Brand has unveiled the Don C x Air Jordan 2 ??Beach?? Pack that will be sold in a special edition box that includes the Don C hat and Air Jordan 2, a jacket will be sold separately. A retail price tag has yet to be announced. II of a kind. The Jordan x Just Don collection drops 1/30 on https://t.co/CDoxPVbDWd. pic.twitter.com/vLjB1lmtyz Jordan (@Jumpman23) January 12, Cheap jordans online air jordan 11 blackout for sale 2016 UPDATE: Check out the additional images and on-feet looks via @magic_tarantino at the Don C x Air Jordan 2 ??Beach?? collaboration that is set to debut on January 30th. Source: projectblitzlaThe Air Jordan 12 ??Flu Game?? is another Air Jordan 12 colorway that will be releasing in 2016, along side the Air Jordan 12 ??French Blue?? and other Retro/OG Air Jordan 12 colorways. Advertisment One of the more iconic Air Jordan 12 releases is the ??Flu Game?? edition, which was worn by Michael Jordan during Game 5 of the 1997 NBA Finals against the Utah Jazz. His Airness put up 38-points all while suffering a flu-like symptoms. The Air Jordan 12 ??Flu Game?? was originally released back in 1997, then later retro??d in 2003, followed by another re-release in 2009. However, the 2009 pair didn??t meet ??OG?? standards as they were built with a nubuck upper that included detailing on the heel as a nod to the year and points Michael Jordan scored that day. Now they??re finally set to return as a remastered version for 2016 and will release just like they did when they were OGs. The shoe features a full Black-based upper with Varsity Red accents throughout. Air Jordan 12 Flu Game 2016 Release Date Check out the additional images below and look for the Air Jordan 12 ??Flu Game?? to make its retro debut on May 28th, 2016 at select Jordan Brand retail stores. The retail price tag is set at $190 USD. Air Jordan 12 ??Flu Game?? Black/Varsity Red 130690-002 May 28, 2016 $190 RELATED: Air Jordan Release Dates UPDATE: Check out these exclusive detailed on-feet images of the highly anticipated Air Jordan 12 ??Flu Game?? that retros tomorrow, May 28th. Images courtesy of @LapstoneandHammer. UPDATE: Finish Line will be one of many retailers carrying the Air Jordan 12 ??Flu Game?? release that debuts on May 28th. Check out the latest images below. UPDATE: Get a detailed look at the remastered ??Flu Game?? Air Jordan 12s. UPDATE: More detailed images via @us11hustla of the highly anticipated Air Jordan 12 ??Flu Game?? that retros on May 28th. UPDATE: Check out the latest beauty shots of the Air Jordan 12 Retro ??Flu Game?? below. UPDATE: Here is a detailed look at the remastered 2016 Air Jordan 12 ??Flu Game?? that will be debuting on May 28th. UPDATE: We now have a first look at the men??s Air Jordan 12 Retro ??Flu Game?? release that is jordans on sale online set to debut on May 28th. Stay tuned for detailed images coming soon. UPDATE: Here is a first look in kids sizes via @realchickenwop of the ??Flu Game?? Air Jordan 12, along side two other upcoming Air Jordan 12 releases for 2016. Keep it locked for more info. (Below are not the 2016 images)0.jpg (68.06 KB, download number: 0) download attachments saved to the album 2014-1-2 11:11 upload has been determined before away second Nike KD color VI will be officially on sale in January 11th, and recently online exposure of a new color and second color road have the same shoe body texture decoration. 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In 2009, Nike and Adidas have launched a vigorous advertising campaign for the female market, then, who is superior? has been in the advertising campaign, for sure consumers are a vital part. For the traditional definition of consumer, often launched from demographic criteria such as age, place of residence. But such standards have been a problem division, which is difficult to fully quantify the numbers reflect consumer spending habits and personality. At present ethnographic approach and thinking has begun to gradually used for the advertising industry. Ethnography is a research method in anthropology. Researchers with open mind, a long time into the study of ethnic groups or communities, through personal interviews, observations and questionnaires and other means, to obtain information on the phenomenon of ethnic activities, and from the analysis of the cultural characteristics and values ??of ethnic groups at the same time establish a theoretical framework for the study of ethnic gr jordans on sale mens oups. This method has an excellent effect in-depth presentation of the characteristics of the group, particularly in the consumer perceptual characteristics of women into the main market is very effective. So, the women's market advertising campaign, Nike and Adidas are analyzed from the perspective if Ethnography, which one more win? Competition 2009: Nike's "Metamorphosis" vs Adidas "Me, Myself" 2009, Nike's advertising campaign to promote women's market theme is "transformation", and Adidas female marketing theme is "Me, Myself". Nike "transformation" campaign theme, for an effective event marketing offensive. It set off a nationwide "National College Girl Dance Competition," and with the "My Metamorphosis" as the theme of the commercials, combined with a comprehensive network promotion. The Adidas hit "Me, Myself" banner, with the mainstream media in "Me, Myself" advertising, and earlier launched a "Me, Myself" women's thousands of fitness activities, and launched the "Who is Next Myself "main star of activities, also use the network to promote the means. But the starting point of the policy, there are many differences between the two place, behind this, it is the analysis of different groups of consumers. consumer groups to select Nike: ?????? adidas: ?????? In the role of lifestyle in the process of advertising process, the groups choice is the first step. Ethnic gathering has something in common in that, companies are finding these groups and gain insight into the lifestyle, it is a critical step in refining the policy. Nike: young and growing family. In the promotion strategy in 2009, in fact, Nike targeted groups, mainly from the group of girls college. Under this position, grasp the lifestyle characteristics of this group, and their media habits are very important. Nike chose the "National Undergraduate Campus Dance Competition" forms of activities in major colleges and universities to expand activities in the form of layers of selection, led the college girls to participate in sports dance enthusiasm, Nike's brand influence is also popular. and put in the form of advertising media is also customary for the girls universities, network-based. The purchasing power of this group slightly weaker, but wins in its growth, and the community because of the way their collective lives, their mutual influence is stronger between. The positioning and Nike are the main push cheap air jordans of the former group is different. The groups targeted Nike getting younger and younger, but also further foster the efforts made for its market. adidas: Urban Mature family. Whether it is media placement strategy or its marketing theme for the object appears, select Adidas are already relatively mature female white-collar groups. Select this group, its superior in that it has a relatively stable purchasing power and brand loyalty. on the group's choice, the two groups is different, does not exist which is more accurate, but reflects their different business strategies, and key competitive in that, for these two groups of insight, which companies do more effective. Values: Core Concepts mining Nike: ?????? adidas: ????? ?? In the ethnographic approach, constitute the core values ??of lifestyle is one of the most important ethnic characteristics. After determining population, derived from the values ??of the core group, and then to refine the values ??of consumer groups and grasp the whole advertising campaign in the most critical and important content, using ethnographic methods, can in this process more effectively grasp. According to the research, the Chinese women's awareness of fitness has gone through three stages. To date, the relationship between China Women and Sport has greatly changed. Behind this change, it is the change of female values. The first stage: looking outside of self-identity, concern external evaluation. In 1987, China's first Aerobics Fitness center open society, then more and more as the main form of aerobics with fitness center in the community have been opened, spare time go to the gym, hop aerobics became the most people indispensable activities. And in this heat behind bodybuilding, more important are women looking for "beauty" in the process. The second stage: to find self-concept, feelings of self-concern. With the improvement of China's economic and cultural level, the various forms of foreign fitness programs was introduced; such as: dumbbell, pedal, hip-hop, Tae stroke, Latin dance, yoga, at first it is directly named them "dumbbell aerobics "" tread very aerobics "and so on. Women are more concerned in their trendy form of exercise. Aerobic exercise, this new concept instead of "aerobics." The third stage: a breakthrough find themselves looking for diversification possible. Women gradually to the "healthy" for the fitness guidelines. Female fitnes jordan 3 katrina 2018 s no longer merely calisthenics as the preferred item, hip-hop, step aerobics, Tae stroke, Latin dance, taekwondo, badminton, tennis and other start popular, even in the past female fear of outdoor sports (such as jogging, hiking) began warming. This stage to promote diversification and fitness behavior to "healthy" for the fitness guide established ideas. Under this change, the concept of Nike and that is: "Metamorphosis." Women transformation, first in connotation, its interpretation of the self-confidence of women to meet the challenges arising from the grounds. Followed by the performance in epitaxy: in activities to promote the diffusion from a simple movement to combine dance and music, further breaking the traditional concept of knowledge for the sport. In fact, this strategy period from Nike Goddess has been continued ever since. Back in 2006, Nike Goddess Nike Women fitness program in mainland China edition: "Love your body" (Love, You Body). The core content of the program is to make sports fashion, more to join the popular elements, so that the Nike brand tone becomes more affinity and fashion sense in the female market. And 2009 Nike Nike activities are further combined with dance and music, so that women's sport richer connotation, but also reflects the current "cross communication" imagination. As the girls danced vigorously in music, they for the "transformation" of understanding more for the young and energetic self-challenge and passion, which for this population, it should be more attractive a concept, is also a way to adapt to the change of lifestyle of Chinese women. It can be said, to 2009, Nike's marketing strategy transition to another stage: At this stage, women have to face, to challenge, the external environment is no longer what it was, but self breakthrough. The Adidas core concept is "Myself" - focus on the self, the connotation of the concept of emphasis is another attitude to life - female self-consciousness, which is manifested by the extension lifestyle sports to yoga and other concerns Self movement started. To emphasize the "concern self" concept, combined with Adidas elements compose a variety of sports including aerobics yoga Adidas, Adidas body jam aerobics, dance aerobics Adidas, Adidas Aerobic Kickboxing. This four aerobics action simplicity yet rich rhythm, and the concept of Nike's own dance classes coincide. Adidas and Nike are different ethnic jordan retro 14 white/fuchsia blast/black groups, promising groups for Nike, the more passionate is their expression patterns and habits behind is its desire to transcend life values; and for Adidas, its ethnic groups is more concerned about the self is an inward, partial static groups. on Chinese women walked the stage, the Adidas is encouraged and determined to meet the female consumer self-concept, self-attention stage experience, and Nike, it has been the transition to encourage women to seek self-breakthrough, the multifaceted challenges of life. Obviously, although in the form of health behavior, both found in the trend of diversification of women, but in the grasp of underlying values, the definition of Nike to be more to advance, because the Chinese women's values ??coincide in their advertising strategy and trends exercise regime. In the advertising theme of continuity with the previous strategy, the Nike theme also performed slightly better. advertising in lifestyle performance Nike: ?????? adidas: ?????? Ethnographic Method lifestyle, which hold the values ??of the kernel, and the extension is its performance in the way of life, this method is more conducive to accurately understand the consumer. Advertising strategy, after refining the concept, it is important to their lifestyle consumer groups conducted grasp and performance. According to the advertising performance characteristics: advertising performance figures closer to the ideal consumer, the more able to arouse their sympathy. Nike: advertising spokesperson for the group of female athletes, and creative expressions as a combination of reality and fantasy cartoon. Nike's 2009 advertising campaign performance into "the transformation in the attack", "transformation in the dance", "transformation in the rhythm", "transformation in the movement as the" plurality of sub-topics. Athletes in the network movie monologue is more able to express a woman's sense of self-challenge. "Beach volleyball is not only a sport. In this sport, you need to overcome not only yourself and your opponent and the natural environment. My name is Sonia Kong, is a beach volleyball player. I like beach volleyball, It can not only challenge my physical strength, but also to test my psychology. " In the live performance of athletes, adding cartoon elements. Switching the real world and the fantasy world, so that such commercials have more incentive element, its chosen sport include: sandbags cheap foamposites , kickboxing, jump rope, bike and dance. adidas: advertising performance appearing in a public image of their own personalized fitness trainer, and its creative elements involved in sports such as sandbags, yoga, aerobics. spontaneously, Adidas and Nike also uses relatively similar inner monologue form. It should be said, in this way, indeed appeal to women is relatively strong. "BOBO, an in-depth soul of breathing, meditation Heaven once, every time a new freshman, updated every time a perfect woman" ...... These modeled with a fitness coach, combined with real narrative technique different digital elements, greatly boosted the women to find themselves with the movement coordination between. We can say this is the spread of the movement of the soul. Copy to dig in female psychology, also conveys emotion female individual under different conditions, the number of full spread of power makes more impressive was added. And by "Me, Myself" story collection, this advertising campaign presented realistic style also shows its significance: to encourage every woman to find and tell their stories, to find their true selves beyond social define my role really outside. Define and Adidas, the performance was calm, true, with a sense of maturity, different performance was built on its ethnic groups; On the closely ethnic values ??and lifestyle, Nike performance was passionate, imaginative Different above. media to convey the way Nike: ?????? adidas: ???? ??? Deep core values ??in life outside of the extension, the ethnographic research also includes the surface, a variety of ethnic groups living habits. Reflected in the advertising strategy, from ethnic choose - Value refining - lifestyle after performance, the next step is a variety of ethnic groups under study habits role of the media to convey the intensity of the implementation. In this round, the Nike performance even more creative. Nike: "Metamorphosis" college woman dancing competitions, training camps and other diversified Nike event marketing activities. In the media of choice, Nike has always been very little use of the mass media, event marketing prefer, NIKE held every year thousands of people "dance party", the transformation of different topics, from the "do sports, do it yourself" to "woman adhere to more "and so on. In the 2009 campaign, the Nike still is event marketing as the main carrier. 1. waged a "My metamorphosis" buy cheap jordans online Campus woman dancing contest activities nationwide, which have started in Xiamen University, South China Agricultural University, South China Normal University, Jinan University, Guangzhou Sports University, Southwest University and other universities. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; 2.nikewomen.com official website of Nike Training Club. This network club can help women create tailor-made training courses target areas such training courses include a variety of core strength training, strength training and endurance training, provide useful information to consumers, while advertising campaign to convey the content, construct give consumers an effective community. 3. with QQ and "Baidu knows" and other younger customary means of boosting the network. NIKE and QQ launch of the "My Metamorphosis" QQ SHOW with competition, allow consumers to take advantage of NIKE's possible to mix and match a variety of products, and to determine the winner network popular. Meanwhile, "Baidu knows" to launch "Your transformation, Baidu know" theme, the establishment of long-term sports advice columns in women's sports column. Beginning in March 2009, Nike sports experts online to answer any questions consumers encountered in sports and fitness. This fact reflects the use of the network of community cohesion consumer trend. QQ and Baidu, can be said to be one of several network tools currently younger most intimate contact, can be seen on the media habits of Nike is expected to hold its young growing family, or more precise. So Adidas is how to do it? Adidas is also used event marketing, such as the March 28, 2009, Adidas "Me, Myself" women's thousands of fitness activities held in Shanghai Minhang Stadium, numerous Adidas trainers led nearly a thousand female consumer who conducted a campaign experience. Meanwhile, Adidas announced and launched the Adidas flagship Star contest titled "Who is next 'Me, Myself'". The activities take network selection method to encourage consumers and Adidas star coaches, showed off a digital-related sports stories their activity winners will have the opportunity to become the Adidas Winter 2009 women's marketing activities of the main star. But objectively speaking, currently used in a similar way to promote the business has a lot of activity influence is not optimistic. This and many big brands are targeting urban Mature family made misjudgments is the same, when th Retro jordans for sale e draft solicitation similar network more and more, then behind this event attracts relatively mature communities where the highlights? Their media habits and participation habits and advertising strategies is not able to match the expectations? On match media selection and ethnic groups, Nike is slightly win. adopt lifestyles insight to plan advertising campaign After the increasingly diverse female fitness behavior, hidden inner experience and feelings of women, but for all women eager for the enterprise market to grasp and discover a. This way of life for the target groups, from the core to the outer layer of the indicators can be divided as: 1 values; 2 behavior; 3 Other habits include media habits, etc... the most hidden of women's values, but it is important women in the marketing communication button that can be impressed. In the advertising campaign, for which values ??and lifestyles effectively grasp, you need to go through: 1. Through Values ??were to grasp the mentality of the consumer, and according to which the extraction of the concept. This concept should be full call to action, within the expected values ??of consumer groups. 2. grasp the manifestations of behavior, as a form of advertising. Advertising forms should target groups of lifestyles and forms to expand effectively grasp, try to reflect proximity, sparking the first identity of consumers. 3. analysis derived consumer media habits and use appropriate channels to make it arrives. these links will determine the brand can resonate with consumers, along with the decision of the influence of the brand loyalty and consumers, so no matter Nike or Adidas are trying to tap the consumer now groups of delicate feelings. 20 1960 rise in the British advertising company AP (Account Planner) system, so advertising planners complete range of ethnic groups into the life, and the most intimate experiences and understanding of consumer values ??and its external manifestations, has slowly become today's domestic enterprises to accept the method. In fact, at this point, ethnographic concepts and methods habit has irreplaceable advantages, but if we can consciously use in consumer insight, you can more effectively explore the characteristics of consumer groups, and aroused deep ethnic resonate.The hero is always between Freemasonry, LeBron James Kobe Bryant in order to pay tribute to the superstar of the curtain, deliberately put on a Nike designed specifically for Mamba Kobe 11 Day Elite Low FTB. 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